In 2014, I took a bold leap: I left the security of traditional salaried employment and moved to run a family-owned business in England. At the time, we were a small team working out of a modest warehouse – and operating on a small margin.

 

Today, the situation is completely different. I have built the company into a profitable and efficient entity, with a well-thought-out, trademarked product portfolio at its core. Along the way, I have overcome countless challenges, built a top-notch team, and created a solid foundation for continued growth.

 

In addition to running my own business, I have expanded my focus to help other consumer brands reach their full potential. Through Wren Ventures, I provide consulting to companies looking to grow their product portfolio, succeed on Amazon, and expand internationally. My goal is to bring practical, data-driven strategies to the table that deliver measurable results.

 

I am also the proud owner and strategic advisor of Moi Forest – a Nordic skincare brand that harnesses the microbes of Finnish forests to create innovative, organic products. Moi Forest has already established a strong foothold in Finland, and I am honored to support its growth into new markets, such as the UK.